Header Banner


BABA is one of the oldest multi diversified conglomerate brand in India. Anyone who is associated with the Indian Paan Tradition, Flavoured Chewing Tobacco or Pan Masala, knows about the brand BABA and its rich heritage. The company has set the industry standards for the manufacturing of chewing tobacco.

Dharampal Premchand Ltd (DPPCL) pioneers of chewing tobacco business in India with a turnover of more than Rs. 500 crores, is the promoting company of the flagship brand BABA.

Dharampal Premchand Ltd is as diversified as it gets with products ranging from Cigarettes, Chewing Tobacco, Mouth Fresheners, Confectionaries, Deodorants, Premium Gulab Jal to 100% Pure Multipurpose Oils. Our strong global network helps to cater millions of customers worldwide. The Company has state-of-the-art manufacturing units which are spread across India with investments in steel and other fast growing consumer goods.

Shri Dharampal Ji founded DPPCL in 1929 with the sole intention of reviving the grand Indian tradition of Zarda. With this in mind, he began the task of bringing together experts who shared the same vision by starting with a small setup in Chandni Chowk. By providing premium quality products, BABA’s customer base has multiplied continuously.